Atlanta Streetcar Project gathers momentum

Sharon Gavin, Communications Director

You should have received some information from Sharon Gavin regarding the Atlanta Streetcar info that will most definitely assist you in your preparations for your campaigns.
Make sure you look over this valuable information over before starting your campaigns.


Just a "word to the wise" is to really think about your campaigns before you jump right in. Don't take the first idea that comes to mind but
really investigate what it is you want to do regarding your approach and your vision. It needs to be a vision that all of the members of your creative team buy into or else it becomes only one persons point of view.  Please make sure all the parts equal the whole in terms of overall consistency in the campaigns. Print/postcards/web/video....all with the same message that is crystal clear. Make sure these campaigns are fresh and innovative.

Next week will be a working studio week. If you need any assistance I'll be there for you. Otherwise, manage your time accordingly and get the most out of your time together as a group since the next week will be a Holiday week.

As far as the final presentations at Big Nerd Ranch, let's plan to see where everyone is with their campaigns when we return from Thanksgiving break on Monday December 1st (unless you want to go ahead and make Monday December 8th your formal presentations.)  I do need to let Brandy and her folks know a date sooner than later so they can prepare for your visit. I also plan to ask Sharon Gavin as well.

Make this your best project yet since we have so many professionals interested in what you are doing.
The focus is on you at this moment.
Check your emails for info.